Redemption watch

Intermediaries whose net flows in a strategy have turned negative for a stated number of consecutive months against their own buying history, while the strategy overall is still gathering. Flows turn months before assets fall, and the list ranks by assets at risk with runway.

DefinitionIntermediaries whose net flows in a strategy have turned negative for a stated number of consecutive months against their own buying history, while the strategy overall is still gathering. Flows turn months before assets fall, and the list ranks by assets at risk with runway.

Flows, not assets

A rising market hides outflows in the asset figure for months. Net flow is the intermediary's decision.

Strategy context

If every intermediary is redeeming, it is the strategy. The list shows the strategy's own net flow beside each line.

How it is computed

Intermediaries whose trailing three-month net flow in a strategy has turned negative for a stated number of months while assets remain near their peak.

Example

An intermediary holds $420 million, down only 2 percent. Its last three months show $18 million in and $41 million out.

Where it goes wrong

Assets watched instead of flows. Markets hold assets up while clients leave.

Articles that use this term

Board and management reporting

Concentration by industry: where a large top-ten share is normal, and where it is risk

Concentration is measured the same way everywhere, top-n share, count to half, the index, and what a high figure means depends on the desk: normal in a category with a few large buyers, a dependency in one with many. This hub gives, for twelve industries, what is concentrated, on which axis, what a typical top-ten share looks like, when it is a strength and when it is a risk, and the guide for each.

16 Sept 20263 min read Coverage and territory

Dormancy by industry: order cadence from weekly to annual, and the threshold that follows

A dormant account is one silent beyond a multiple of its own cadence, and the cadence runs from twice a week to once a year depending on the desk. This hub sets out, for twelve industries, the typical cadence, what silence looks like in that industry's data, the threshold that follows, the run rate that values the account, and the seasonal trap in each, with the full guide for each desk.

16 Sept 20263 min read Forecast and pipeline · Asset managers

Redemption watch: the intermediaries whose flows turned before their assets did

How an asset manager's distribution team finds the intermediaries whose net flows have turned negative against their own history while their assets still look intact, from the transfer agent file: the flow baseline per intermediary per strategy, the turn signal, the months of runway before the assets follow, and the list that reaches the wholesaler while there is still a conversation to have.

16 Sept 20262 min read Coverage and territory · Asset managers

Ten questions a head of distribution asks, and the table that answers each

The ten questions an asset manager's head of distribution puts to the wholesalers and the institutional team, where is share of wallet lowest, which intermediaries turned, which strategy is under-distributed in a channel, which consultants advise the most and rate us least, which advisers have gone quiet, which platforms are reviewing us, where are the redemptions coming from, what did the roadshow move, which relationships are single-threaded, and what changed, each with the table from the transfer agent and CRM data, and the answer to send back.

16 Sept 20262 min read Alternatives and comparisons · Asset managers

How to choose analytics software for asset managers: questions, data and traps

How asset managers should choose analytics software: start from the questions, check the data you hold, ask vendors ten questions, avoid the traps.

24 Sept 20264 min read Board and management reporting · Asset managers

Distribution KPIs for asset managers: ten measures that matter, each with its formula and the export it comes from

The ten distribution KPIs an asset manager should run on, each with its formula, the export it comes from and what it tells you: net flows by client and strategy, gross sales and redemptions separately, share of an intermediary's flows, redemption watch, coverage of intermediaries and consultants at cadence, channel share per strategy, flow concentration, fee yield on flows, strategies held per client, and consultant rating coverage. Also the three measures most distribution teams miss, the figures to drop, the identities, and who owns what.

17 Sept 20264 min read