A cost that stays the same in total over a period whatever the volume sold, within a normal range of activity.
A fixed cost does not change in total when volume changes, within the range the business normally operates in: rent, salaried staff, insurance, software subscriptions, depreciation. Because the total is fixed, the cost per unit falls as volume rises, which is why volume matters so much to margin. Variable costs, by contrast, move with each unit sold.
Classify each cost line by whether its total moves with volume. For a mixed cost, the high-low method splits it: variable rate = (cost at high volume − cost at low volume) ÷ (high volume − low volume); fixed part = total cost − variable rate × volume.
Rent of $8,000 a month is $8 a unit at 1,000 units and $4 at 2,000. A utility bill of $5,000 at 1,000 units and $7,000 at 2,000 has a variable rate of $2 a unit and a fixed part of $3,000.
Treating fixed as permanent: step costs jump when volume outgrows a shift, a warehouse or a team. Allocating fixed costs per unit and then cutting a product that still covers its variable cost. The full guide is fixed vs variable costs.