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Glossary

Stage age

Days a deal has spent in its current stage, read against the normal age for that stage from the team's own closed deals.

DefinitionDays a deal has spent in its current stage, read against the normal age for that stage from the team's own closed deals.

Stage age is the days since a deal entered its current stage. The norm per stage is the median from the team's own won deals, and a deal past a stated multiple of it is aged. Aged value is removed from pipeline coverage and aged deals with no activity are counted as lost for the win rate, so that neither figure rests on deals older than any deal that has ever closed.

How it is computed

Days since a deal entered its current stage, compared with the median for that stage among the team's own won deals.

Example

Proposals that were won spent a median of 40 days in stage. Six open proposals have a median age of 96 days.

Where it goes wrong

Deal age since creation used. It cannot tell a deal that moved steadily from one stuck for three months.